BBC Research

BBC Research

For this task I used secondary research (primarily using the internet)

Who are the company’s main customers (audience)?

The BBC attracts a record weekly global audience of 241 million people to its international news services like BBC World Service and the BBC World News television channel, according to independent surveys. This is up three million on last year's overall audience estimate.

How many people does the company employ?

The BBC employs around 30000 people

Is the company local, national or multinational?

The BBC is a multinational company. Facts shown:

•8 national television channels (BBC One, BBC Two, BBC Three, BBC Four, CBBC, CBeebies, BBC News, BBC Parliament)

•BBC Red Button interactive TV

•BBC HD

•10 national radio stations (Radio 1, 1Xtra, Radio 2, Radio 3, Radio 4, Radio 4 Extra, Radio 5 Live, 5 Live Sports Extra, 6 Music, BBC Asian Network)

•National TV and radio services for Scotland, Wales and Northern Ireland, and over 40 local radio stations for England

•BBC Online, BBC iPlayer, BBC Mobile and the BBC channel on YouTube

Who owns the BBC?

The citizens in the country own the BBC because we pay for it

What job roles are within the company?

Content making, journalism, new media & technology, Business and support and commercial ventures